Project Overview

Trademark, Brand Identity, Product Design

Pedal Flow is a collective of friends united by their passion for cycling, racing, and the culture that surrounds it. What began as casual rides and late night conversations evolved into a podcast where they break down races, share stories from the road, and dive into the mindset of athletes who push themselves on two wheels. With a shared love for competition and community, Pedal Flow aims to inspire riders, spark conversation, and build a space where people can celebrate the sport together.

Trademark - 2024

About the project +

The biggest race
of the Year

Guest:

Ep: 14

Christian Prudhomme (Tour de France Director)


Felix Gall to win the next race?

Guest:

Ep: 29

Felix Gall (Racer)


Now Streaming


Ninja Attack
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A podcast that gives cyclists what they actually crave: knowledge, emotion, and a real seat at the race.

Ep: 14 - The biggest race of the year

Pedal Flow

Pedal Flow celebrates the culture, strategy, and soul of bicycle racing

Breaking down the sport in a way that feels like swapping stories with friends after a long ride